25 Years. 18 Final Fours. Zero Excuses.
When the deadline is impossible and the stakes are everything,
brands call MELT. We deliver experiences that move people.
What We Do
We create immersive experiences across sports, entertainment, consumer brands, and corporate events.
18 Final Fours. College GameDay. Super Bowls. We know how to activate at the biggest moments in sports.
National tours. Retail activations. Sampling programs. We turn product moments into brand memories.
Concert tours. Music festivals. Celebrity partnerships. We create experiences fans remember forever.
Leadership summits. Community events. Brand celebrations. We make corporate experiences unforgettable.
Featured Work
Full-scale college campus activation turning brand presence into measurable results.
S'mores Tour and Peppermint Bark activations bringing premium chocolate experiences nationwide.
Men's Shop activations connecting with basketball fans at major sporting events.
Dog Derby and Bark in the Park activations connecting pet lovers with a new frozen treat brand.
From March Madness to World Series celebrations. Two decades of iconic activations.
Women's Final Four and SEC championship fan experiences.
The Difference
Meet Our CEO
"Vince is direct. He's opinionated. He doesn't waste time on fluff. That's not for everyone. But if you want a partner who'll push back when something won't work, move fast, and deliver results under impossible deadlines - there's no one better."
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